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Seasoned Product Manager with proven ability to lead product from concept to launch through various life cycles; unique combination of “in-the-trenches” startup experience and solid data-driven / cross-functional skills developed at large corp.

Product Lead and Founder

New York, NY

​2014 - 2017

 

Conceived and launched Photofaire.com, a two-sided online marketplace to help customers find and book professional photographers.

 

 

Senior Product Marketing Manager

New York, NY

​2012 - 2014

 

I was responsible for product marketing efforts of the Simplicity credit card and leveraged A/B testing and user research to drive conversion rate. 

 

 

Product Manager

Seoul, Korea / Shanghai, China

​2010 - 2012

 

I was chosen to join a team of 10 across the globe to participate in a product leadership program. In Seoul, South Korea I led a cross-function team to revamp user on-boarding experience across the branch, phone and internet channels. In Shanghai, China I led localization of a high-end credit card.

Product Manager

Wilmington, DE

​2006 - 2008

 

As a product manager, I owned P&L for four states totaling over $62MM in annual premium. This role involved extensive cross-functional leadership and collaboration with marketing, actuarial, legal, compliance, claims, underwriting, and E-business teams. 

 

 

Associate Product Manager

Wilmington, DE

​2004 - 2006

 

I was responsible for profitable growth for five states with over $15MM in annual premium; As analyst for the product team, I also performed analysis on channel, campaign, retention, profit, and customer segmentation.

The Product School

Coding for Managers​ 

2017

The University of Chicago Booth School of Business

MBA in Finance and Marketing

​2008 - 2010

 

 

University of Delaware

M.S. in Applied Economics​

 

While at University of Delaware, I was a research assistant and invited 80 consumers to our lab to gauge their willingness to pay for healthy food products.  The research was later published on Journal of Agricultural and Resources Economics Review.  It was my very first user research experience and taught me the discipline of structuring a user research and leverage data to tell stories.

RESUME

Work​
experience​
Education
Anchor 1
Skills

A / B testing, SQL, Regression 
User Research 
HTML5, CSS, Javascript

Ruby on Rails 
Balsamiq, InvisionAPP, Asana, Trello
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© 2017 by Chao Zhang
 

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